Crackle doesn’t earn as much attention as Netflix, Hulu, or Amazon, but the streaming service has spent the last year taking small steps into the original content business. In addition to a small lineup of comedies like Jerry Seinfeld’s Comedians in Cars Getting Coffee, the network premiered its first original drama (Dennis Quaid’s The Art of More) in November. That show’s moderate success — it’s been renewed for a second season — has led to Crackle giving a series order to Ben Ketai’s tech drama Start Up this afternoon.
The O.C.‘s Adam Brody and Martin Freeman (Sherlock, Fargo) are headlining the show’s first 10 episodes, which revolve around a rising Miami company that’s being funded by a corrupt businessman’s ill-gotten gains and…