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From perks like organic baby food and child-sized bathrobes to larger hotel suites and more kid-focused activities, the luxury travel market is catering to much younger travelers.

In the past year, the St. Regis has seen a 20% increase in families staying at its properties.

Older parents with more money are helping to fuel the trend, said Paul James, global brand leader for the St. Regis, The Luxury Collection, and W Hotels.

“We are seeing people in their 40s with young children,” James said. “By the time you are 40 and made money, you don’t want to stay at the cheap motel down the road. You don’t compromise your lifestyle.”

He added that seeing kids at the front of a plane is becoming more common. “I flew back in January, and everyone in the business cabin had a child with them.”

As more travelers bring their families along, experts said demand for larger suites and villas at hotels has increased. For instance, at the St. Regis in Bali, villa suites sell out 10 times faster than the main hotel suites, James said.

Luxury hotels are also stepping up their child-focused amenities and activities.

“Parents want to go and have adult experiences, but also want to make sure their kids will be catered to,” said Kara Slater, a travel agent with SmartFlyer California who specializes in family travel.

At the Four Seasons Resort in Orlando, children are normally welcomed with chocolate alligators or organic baby food and receive child-size bathrobes.

Guests ages 4-12 at The Resort at Pelican Hill in California can attend Camp Pelican where each day’s supervised activities have a different theme like Treasure Island Tuesdays or Space Exploration Fridays. The clubhouse has digital microscopes, video games and computer stations. A full day at the club runs $90 and $60 for a half day.

Parents looking for some alone time in the evening can send their travel companions to Kid’s Night Out, which includes dinner, movie and popcorn for $60.

Latitude, a program for teens, runs $15 an hour ($50 for a half day) has daily activities including surf and kayak camp. And the lounge has Netflix-connected TVs, video games and a special food menu.

The resort also offers a three-hour Children’s Resort Etiquette Class for guests ages 7-12 that teaches travel and social etiquette.

The room service menu includes “ants on a log” (celery with peanut butter and raisins on top) and veggies and hummus, according to Kate Starr, spokeswoman for the resort.

Families aren’t just heading to the traditionally kid-friendly spots, but are seeking out more exotic locations. Hawaii and Europe are popular, according to Slater.

Authentic experiences are also a priority for people traveling with kids, said Dan Austin, president of Austin Adventures.

“We see families often start out with a domestic vacation, like Yellowstone, and the next year they head to Alaska or the Canadian Rockies. By the third trip, they are looking at Peru, Belize and Costa Rica.”

CNNMoney (New York) First published February 26, 2015: 10:36 AM ET

It’s an autoimmune disease where the body’s immune system becomes hyperactive and attacks healthy tissue. It can cause damage to many parts of body such as joints, skin, kidneys, heart, lungs, blood vessels and the brain. Lupus is one of the most complicated and cruelest autoimmune diseases. Simply put: It’s difficult to diagnose, hard to live with and challenging to treat.

If I could write a letter to lupus, I would say “I want me back, I’ve had enough.”

As a junior at Kent State University, I felt like I was on top of the world. I went to a great school, I was doing exactly what I love (journalism), and then on September 11, 2001, I began to get unexplained illnesses one after another.

Eventually, I landed in a hospital bed with an IV pumping a cocktail of drugs meant to cure “a series of infections” ravaging my body. When I finally felt reasonable enough to go to class, I couldn’t remember things. My essays, as one professor told me, suddenly “read like ramblings.” I wasn’t me.

In April of 2014 Lauren Lee spent time in the hospital getting infusions to help deal with a flare up of Lupus. A flare is a period of heightened disease activity.

That semester, I ended up taking incompletes in all of my classes. My doctors and professors declared I was overwhelmed with catching up in my classes and the anxiety of it all consumed me. Little did I know that it would be a decade later before I would officially find out it was really systemic lupus erythematosus.

My diagnosis came as I was entering what I considered the magical part of my life. I had married, had a beautiful daughter and was working my dream job (CNN) and finally felt like I was walking in my purpose.

Abnormal levels of waste can build up in the blood, and edema is often the first sign of lupus nephritis.

I began to have horrific migraines, excruciating nerve pain down my left arm, and bruises and rashes started to appear more and more often. Initially, I thought I was just tired and it was the allergies and the bruises. I simply attributed it to being anemic.

This was until my esophagus began to feel as if it was closing up. I went to a physician, and he said I had a tumor on the shoulder and that must be causing everything I was feeling.

When I went to the surgical oncologist, she said “it’s not cancer” and referred me to an amazing internist.

I had already gone through the gamut of diagnoses: leukemia, thoracic outlet syndrome, sarcoidosis. I was completely over the diagnosis portion of the process. My life had become work, bed and repeat. They ran multiple tests. I remember the appointment like it was yesterday.

When I came back in for my follow-up, I was told I had lupus. A disease that has no cure. To me, that diagnosis was not a death sentence, but a sentence to feel the way that I felt at the moment for the rest of my life. I felt pain, I felt exhausted and I was not me.

Having lupus has been like having a horrific hangover while doing two-a-day workouts — #exhausting.

No one knows what is wrong unless you tell them. There is no escaping the pain, and the only way out is to sleep or die. I’ve felt like lupus at times has sucked the life out of me. It’s shifted my priorities, taken away many of the things I love because I’m stuck in a holding pattern just treating the symptoms. Never being cured.

Fighting this disease has been no easy ride.

The disease has affected my brain, GI system, lungs and heart. I take twelve medications to get through the day.

Those drugs include chemotherapy, an antimalarial, a beta-blocker, an anticonvulsant, chemotherapy and a monthly infusion of a biological drug. Only one of these drugs is specifically meant to treat lupus.

When people see me, they always say, “You don’t look sick.”

This has sort of been a gift and a curse for me. On one hand, I didn’t want people to look at me as if I had a disability. On the other, I wanted people to know what I’ve been able to accomplish in spite of the disease. It’s an invisible fight for me, but now is my time to make some noise so we can find a cure. If no one is aware of my struggle, we can’t get there.

I want me back, and I’ve realized that every breath I take is blessed with a responsibility. A responsibility to raise awareness about life with lupus and the need for a cure. Every day, this is what keeps me going.

Lupus is one of America’s least recognized major diseases, although 1.5 million Americans are living with it.

Research is not keeping pace with the research for other diseases of similar scope and devastation. A study conducted by the Lupus Foundation of America found 72% of Americans from 18 to 34 (those most at risk for lupus) have either not heard about lupus or know nothing more than the name.

In the past century, only one drug has been developed and approved to treat the disease. With the ebbs and flows of the economy, this disease has taken the backseat to research investment priorities.

The Lupus Foundation of America is the oldest and largest nonprofit organization focused on improving quality of life and finding a cure for lupus. To find out more information about the disease or to make a contribution, head over to lupus.org.

Luxury getaways for younger travelers

Dear lupus, I want me back